In recent years, President Joe Biden and Vice President Kamala Harris have made a concerted effort to engage with influencers and content creators in the political media landscape. This has included inviting them to policy briefings and having them join the campaign trail. This stands in contrast to former President Trump’s reliance on conservative news outlets and online support dominated by conspiracy theorists and white nationalists. However, this year, Trump’s digital outreach expanded to include a new class of podcasters and influencers who were willing to promote his message without pushback. This shift highlights the growing influence of social media and online platforms in shaping our political reality.
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